Barbershop Products

Own formulas
We want to take care of your beard, mustache and hair. And how could we do it without knowing what our formulas contain? For this reason we create them ourselves.

Artisan method
By carefully selecting the raw materials, we make our beard and hair products in an artisanal way and in small quantities. This is the only way to guarantee quality.

Own manufacturing
We know exactly where our selection of raw materials comes from and where (and how) our products are created: in our factory in Valencia (Spain), by ourselves and following all the regulations and good manufacturing practices regulated by the European Union.

With professionals
We work side by side with professional barbers. They, their clients and we only want to use products that are 100% respectful of hair and skin.

Who are we?
Let’s start with Joe…

Why is Joe the image of our brand of professional barbering products? Because the crocodile represents the patience, honour and strength needed to create handcrafted products based on our own formulas.

More about us

Who are we?
Let’s start with Joe…

More about us

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Handcrafted barbershop products

Handcrafted barbershop products

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Hey Joe, barbershop products created by barbers